DMC Blogs

Companies will schedule brainstorm meetings, and most will leave with a strong list of ways to improve marketing efforts – but fall short on the follow through. This isn’t for lack of trying! It can be discouraging to try something new and find it didn’t work as well as you had hoped. Another common pitfall to consistent marketing is knowing what it is you need to do to elevate your marketing to get better results but finding it too challenging to maintain. Read on learn why consistency is essential in your marketing, which areas of your marketing to focus on, and how to maintain consistent marketing for your business! Consistency is Key Constant marketing affects us in ways we may not readily identify. A recent Forbes article found reliable marketing “creates a pattern everyone can come to expect, and they develop a subconscious comfort level when you meet their business needs.” Essentially, placing importance upon being consistent in marketing creates a reliable and authorita...

Did you know that the team at DMC all work remotely? This allows us to truly put together the best team and work with companies world-wide while maintaining the same tight knit relationship. We have the ability to hire the best talent in the industry with no geographic boundaries. Over the years, we’ve learned firsthand that working remotely increases efficiency, productivity, and loyalty while offering our clients the benefits of brilliant minds working together. Here are a few benefits we enjoy as a remote team:  Increased Communication  Working with a remote team doesn’t mean there’s a lack of communication or team connectedness. If anything, it’s quite the opposite. Being connected digitally allows us to communicate more frequently to truly collaborate on all projects for our clients. There are no distractions at the water cooler or loud disrupting office environments. Our strong connection and communication skills let us efficiently tackle our workload. Diversit...

In part three of our blog series, we’re going to explore direct mail. You may be thinking, aren’t we covering digital marketing in this series? Yes! We’re going to discuss how to bring your traditional mail pieces into the digital era. To really catch your recipient’s attention, it’s important your mail piece be customized to the individual. pURLS are personalized URLs used in direct mail. Within the mail piece you send to your client list, included is a URL to a landing page that is created specifically for the recipient. pURLS are a great tool that allows the recipient to feel a more personal connection, which in turn helps increase the response rate. With these URLs, you can track responses in real time, follow up with the warmest leads, and see your return on investment steadily increase. Video Mail The latest tech innovation to hit direct mail marketing is video mail. An actual video screen is placed within a direct mail piece to truly connect with the recipient. Method...

Dynamic Marketing Consultants offer a variety of solutions that will get your whale client up and out of their seat! If you’re serious about growing your business then consult our team of Direct Marketing Experts for the services like Online Advertising, Website Development, and Direct Mail Marketing. Dynamic Marketing Consultants has assembled a team of marketing experts to develop business strategies that will get your clients and prospects up and out of their seat! If you’re ready to grow your business, attract your ideal clients, streamline your marketing and have peace of mind,  schedule a time to get to know us. More Info: Marketing Analysis and Consultation

We’re excited to launch a new blog series highlighting the different services offered here at DMC! Each post will cover a strategic feature of a fully executed marketing strategy. We’ll be providing important tips and offer advice to help you build on your own marketing strategy. In part one, we’ll be discussing the importance of website design to improve conversion rates. Having an up-to-date and functioning website is vital for any business, big or small, regardless of what product or service you provide. One of the most important tips to keep in mind for your website is to make sure it’s user friendly. Your site should be clean and easy for a viewer to navigate. Next, your content should be informative and engaging, but not overwhelming. Remember, potential clients come to your website to learn about not only your products and services, but about your company and culture as well. Make sure your website if offering the information your clients are seeking. In the last year, t...

2018 is here! Are you ready to actually capture your target audience’s attention? Video has been proven to be one of the most effective mediums to convert your clients. But, posting video content to your website and social media is not enough as there are too many distractions pulling your audience in a million different directions. Ensure your video messaging stands out by mailing your video direct to your contact’s physical address. Video in a piece of mail? We make it happen with our PrintAVizion product line! This unique direct mail piece is completely customizable and allows for 100% engagement! This revolutionary product is an innovative gift for your recipients. Once opened, there’s no doubt your audience will be entirely focused on the exceptional content you’ve provided. Be bold! 2018 is the year to do something different! If you’re ready to reach out and grab your client’s attention, do it with PrintAVizion , a unique offering from Dynamic Marketing Consultants O...

Are you looking to reach a larger audience for your business? Of course, you are! Every business strives for more signups, clients, and subscribers. However, the problem lies in how to reach them quickly and without paying an excessive amount in areas that have little return on investment. Thankfully, the secret to launching your company isn’t a secret at all. A unique marketing campaign is the most dynamic way to rise above your competition and reach more of your target audience. When implemented professionally, being creative in your strategy also allows you to spend less on stale marketing like newspaper ads, and start working toward ideas that promote your company on a grander scale. A unique marketing campaign is a guaranteed way to build successful company recognition and outreach. Here are some innovative ideas Dynamic Marketing Consultants can implement to bring your business to the next level, and help you stand out in a competitive marketplace. Unique Mark...

In part two of our blog series, we’re going to take a look at digital advertising. There’s no denying the fact that the world has been rapidly making the shift to digital. Between mobile phones, laptops, tablets, and more, people of all ages are consuming more digital content on a daily basis than ever before. From a business perspective, this means that marketing strategies need to adapt to this new way of life, and fast! Digital advertising is the marketing tool your company need to be using no matter what service or product you offer. Digital advertising is the new norm and if you’re not already practicing it, it’s absolutely time to start. It’s the fastest growing marketing channel and it’s not going to slow down any time soon. Before we look at the benefits of digital advertising, let’s take a moment to discuss the key forms of it at present: websites and SEO content blogs internet banner ads online video content pay-per-click (PPC) advertising email marketing social...

It’s important not to limit your content. Having informative, inspired sales collateral helps generate interest, demonstrates value, and builds credibility. What’s the best way to achieve this? With video! Adding a video player to your sales collateral allows you to transform your information and easily grab the attention of your audience. SEE PRINTAVIZION IN ACTION! Our team of experts are innovators in the unique world of video marketing and sales. We’ve tested what types of offers, messaging, designs, and delivery vehicles will generate optimal results and maximize ROI for our clients. We’ve adapted “ InstaVizion ” and “ PrintaVizion ” for our clients as well as our own sales collateral efforts; we’ve seen the results. We’re certain these products will revolutionize your business. InstaVizion allows you to instantly add video to your marketing materials, presentations, pitches, direct mail, and more! InstaVizion is a small video screen that you can stick to most all pri...

Voice search is no longer just forasking Alexa to tell you the weather or asking your Google Home to call your Mom. Voice search is a growing trend that may actually stick around.Pew Research Center reports 46% of Americans use digital voice assistants, while comScore predicts by 2020 that 50% of searches will be done by voice. In just a few years,50% of searches will be done by voice… as marketers, hearing this statistic is both alarming and exciting. To evolve with this new search method, marketers and businesses alike will need to include marketing strategies geared toward voice searches. How People Speak to Search vs Type to Search When people type to search, it’s usually just a few key words or phrases. When someone speaks to search, they ask a question as if they are talking to another person. This is important to keep in mind when it comes to your website development. Your site’s content should be created to match how someone may speak.A great way to address this is by ...

BUSINESS BRANDING TIPS Oftentimes, business owners believe that branding is simply your logo and the design of your marketing materials. In reality, branding is so much more. Here at Dynamic Marketing Consultants, we’ve seen the power of branding and how it can transform a business. Branding is an intricate part of your marketing strategy that should always stay top of mind. Here are some insider tips to help you effectively brand your business: More Than Just a Logo While a logo and business card may be the foundation of the brand of your business, branding is much more than just design. Branding encompasses everything from the environment of your business, the culture of your team, and the feeling that you evoke from your clients. It is the overall sentiment your client feels when they speak to your team,receive your marketing materials,or visit your website and social media. Official Web site:  Video Mailers & Video Books  More Info Click Here : ...

At DMC, we provide our clients with a myriad of online marketing services. We aspire to be a one-stop marketing shop for any business looking to grow and attract new clients. That said, as much as we’d like to be able to handle every one of our client’s needs, we know we can’t be masters at everything. Over the years,we’ve learned the importance of building business alliances and partnering with others to help our clients achieve their goals. Have you heard the saying, “two heads are better than one”? When you partner with a complementary business who can support your client’s goals, it’s a win-win situation for all involved. Collaboration is key. Working with a partner(s)allows you to brainstorm and innovate on projects in a way you may not have been able to do before. Ideally, partnerships will open the door to products, resources, and contacts not currently obtainable to your business. When you form strategic partnerships, it’s important all businesses involved are on board....

5 Reasons Why You Need Holiday Marketing This Season  We have now entered America’s favorite time of the year again, where the sweet holiday season begins. One minute you’re giving thanks to your loved ones as you share a giant turkey and then you’re heading straight to your favorite camping area under the stars, i.e. the Walmart parking lot, ready to fight your fellow neighbor so you can get that holographic TV or the new iPhone 10 before he even has the chance to lay his eyes on it.  So in honor of America’s favorite season of mass marketing, we have come up with 5 reasons why you’re going to want to bust out the egg nog and strategize your holiday marketing right now.  1. Tis the Season to Consume – The first reason is obvious, it’s the holiday season! You can almost taste the pumpkin spice latte in the air. There’s no other time where Americans want to throw their money in all directions – for others, of course. People are going to spend their hard ea...