Burger King Vs Twitch – Savvy Marketing Or Misfire? – DMC Marketing Nugget


This summer, Burger King generated international exposure worth millions of dollars – and all for just a few $5 donations to gamers streaming on Twitch.

Twitch users weren’t happy.

And that’s what generated all the coverage.

In this week’s Marketing Nugget, DMC’s Devin Herz takes a look at whether Burger Kings campaign was a smart marketing move or a misfire.

Website: Dynamic Marketing Consultant

Comments

Post a Comment

Popular posts from this blog

Want to Become a Marketing Consultant? | Direct Marketing Consultant

Image
Becoming a marketing consultant can be a great way to create your own opportunities and leverage your skills. Though you may have the experience and skills, getting started as a marketing consultant and sustaining your career takes a few important steps: Ask for Referrals and Client Testimonials When starting your career as a marketing consultant, you need to stand out from the pack and show potential clients you are worth hiring. Let them know you are trustworthy and accountable by asking past clients and connections to provide testimonials on your website. In addition, ask past clients or employers for recommendations on LinkedIn to boost your profile. These referrals and testimonials will certainly help you maintain and grow your network. Research Your Potential clients Always being prepared is part of being an effective consultant. After all, you never know when the next client will show up! Keep an evolving list of potential clients you’d like to work with across various industrie
Read more

NORRIS NEEDS WHEELS

Image
As we’ve said before, at DMC, we love giving back to the communities we serve and helping our clients achieve success while working for a greater cause. In addition to helping our clients achieve their charitable goals, DMC takes on some causes of our own, and right now our goal is to help our friend, Norris, cross the finish line. Norris is a 19-year-old with Cerebral Palsy- Spastic Diplegia, and he needs our help to achieve his dream of reaching the 2020 Paralympics in Tokyo. Although Norris has already made a name for himself by breaking several records, he is striving to reach the global arena which demands added dedication, training, and the best equipment possible. Norris is in need of Corima Carbon wheels and a roller trainer that will allow him to be able to train indoors, regardless of weather. The cost of the Corima 700 C wheels and training equipment is $4000 and the travel cost to get to Switzerland for the Olympic Trials will be just over $1000. To help our friend
Read more

Digital Elements and Video Brochures | brand consultant near me

Image
How to Attract Potential Clients’ Attention – and Keep It! Did you know, Americans are bombarded with an average of 4,000 advertisements a day? With all that competition for customers, how can your business even begin to stand out? By getting clear on the value your business provides, making the most of your social media presence and strategically using lead magnets, your business can effectively attract potential clients’ attention – and keep it! Focusing on the Value Your Business Provides A core principle in marketing is understanding your value. What motivates customers to convert and buy into your product or service? With this in mind, your marketing should focus on the problems you solve and how you’ll make your clients’ lives better. Your marketing campaigns should be aligned, from your business’s social media engagement to client email messages – all should have this concept as the central objective of your initiatives. Clearly stating your value proposition also enables your e
Read more