Digital Elements and Video Brochures | brand consultant near me


How to Attract Potential Clients’ Attention – and Keep It!

Did you know, Americans are bombarded with an average of 4,000 advertisements a day? With all that competition for customers, how can your business even begin to stand out? By getting clear on the value your business provides, making the most of your social media presence and strategically using lead magnets, your business can effectively attract potential clients’ attention – and keep it!

Focusing on the Value Your Business Provides

A core principle in marketing is understanding your value. What motivates customers to convert and buy into your product or service? With this in mind, your marketing should focus on the problems you solve and how you’ll make your clients’ lives better. Your marketing campaigns should be aligned, from your business’s social media engagement to client email messages – all should have this concept as the central objective of your initiatives. Clearly stating your value proposition also enables your employees and management to have a clear understanding of your company’s vision and goals. Value brings in leads and turns those leads into customers! And a satisfied consumer will eagerly share things of value with their circle, helping you promote your business using the best method of all – word of mouth. By focusing on the value your business provides, you can effectively market your brand, attract potential client’s attention and place your company in front of the right people at the right time!

Take Advantage of Social Networks

While there will be some overlap between your followers, the people who follow you on Facebook likely aren’t the same people who have signed up for your company e-mails. Make the most of the content you create by looking to repurpose it and use your content across all of your social media channels. A blog post can be repurposed as an article in your newsletter; a Facebook post can be reimagined as a conversation-starting question on Twitter. By optimizing your marketing outreach across all your business’s social platforms, you are sure to engage and attract the attention of as many potential clients as possible.

Additionally, don’t underestimate the power of print advertising and direct marketing. While digital marketing has taken center stage as the most prominent form of marketing, print still packs a huge punch. Direct mail utilizes far less cognitive effort to process than digital media, which suggests it is easier to comprehend and most likely to be committed to memory. In a recent study, when asked to recall a company’s name in the advertisement they had just seen, the ability to remember was found to be 70% higher in participants who were shown a direct mail advertisement. That’s right – 75% of participants could recall the ad correctly when delivered through direct mail versus 44% for digital! So, if your business is primarily online, don’t neglect physical opportunities to attract client’s attention. From creating direct mail marketing campaigns to using eye-catching video brochures, there are countless ways to take a modern spin on print advertisement.

Get More Info : Digital Elements and Video Brochures

Website : https://dynamicmarketingconsultants.com/

Contact Us : brand consultant near me

Comments

Post a Comment

Popular posts from this blog

Attorney Marketing: Are You Effectively Capturing Leads? | dynamic advertising company tampa

Image
When the average person is seeking an attorney, they have an urgent matter at hand. Nearly all contact with an attorney is considered a time sensitive matter to the client. From a car accident, newly received divorce paperwork, or pending legal trouble when a client contacts a law office, they are actively seeking your services – and quickly. No doubt many of your leads come via word of mouth and referrals. However, you could be sleeping on a golden opportunity to capitalize on warm leads. When a potential client reaches out to your firm, whether it be through an online interaction or a phone call, your staff needs to be ready. While communicating online has become a cornerstone in marketing in recent years, having a solid lead conversion strategy in place when warm leads call is vital. Consider yourself on the other end of the scenario presented at the beginning of this blog. Would you leave a voicemail? Or would you continue to call competitors until you spoke with someone about your
Read more

NORRIS NEEDS WHEELS

Image
As we’ve said before, at DMC, we love giving back to the communities we serve and helping our clients achieve success while working for a greater cause. In addition to helping our clients achieve their charitable goals, DMC takes on some causes of our own, and right now our goal is to help our friend, Norris, cross the finish line. Norris is a 19-year-old with Cerebral Palsy- Spastic Diplegia, and he needs our help to achieve his dream of reaching the 2020 Paralympics in Tokyo. Although Norris has already made a name for himself by breaking several records, he is striving to reach the global arena which demands added dedication, training, and the best equipment possible. Norris is in need of Corima Carbon wheels and a roller trainer that will allow him to be able to train indoors, regardless of weather. The cost of the Corima 700 C wheels and training equipment is $4000 and the travel cost to get to Switzerland for the Olympic Trials will be just over $1000. To help our friend
Read more

Smart Marketing Tips for Small Businesses| Digital Marketing Agency Tampa

Image
  Starting a business can be difficult. It is common for new and small business owners to find themselves in the marketing role and quickly becoming overwhelmed. But don’t worry, we’re here to help you! The basics concepts of marketing are important to every small business owner. These are not marketing costs, they are investments, and it is essential to know where to start. If you can do that, you area step ahead. Why Marketing Is Worth the Expense When it comes to understanding the importance of the marketing and the role it plays in the development of the business, it becomes clear why marketing should be viewed as a worthy investment. Marketing is essential to attract the attention of potential customers and clients, increase the demand for goods or services and target these potential customers. Marketing affects your sales, prices, advertising and advertising policies. When you understand the importance of marketing, you can use it to promote the ongoing transition of your service
Read more